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Digital Marketing

  • Overview
  • Course Detail
  • Contact Us

Digital Marketing Training Course

Digital marketing is the ‘new age’ solution for promoting a business as a ‘brand’ on the Internet. Online promotion is mandatory for businesses that would like to market their products / services to a global audience. It is estimated that 150,000 jobs in digital marketing jobs will be available by 2020. A digital marketing expert is assigned to design the online communication strategy for brand building and manage social media campaigns. Our team of digital marketing specialists will teach students about the methodology and the tools that they need to know to be the best in the business.

ELDI is an initiative by Elsner Technologies Pvt. Ltd to bridge the gap between good academic qualification and lack of adequate technology skills. We provide practical, work based training to aspiring professionals.

Digital marketing duration Two months.

Every professional is eligible for this course.

Digital Marketing Training Course Details

  • Introduction to World Wide Web.
  • Protocols of WWW.
  • Hyper texts and links.
  • URL and domain name system.
  • Internet.
  • Internet Browsers.
  • Web site.
  • Web page.
  • Home page.
  • SEO
  • Domain selection and hosting.
  • Key words.
  • Keyword search tools.
  • Picking up a shortlist.
  • Best practices.
  • Domain name SEO.
  • File name SEO.
  • Title SEO.
  • Head tag SEO.
  • Meta SEO.
  • Anchor Text.
  • Image tag SEO.
  • Footer SEO.
  • Key word density, proximity and prominence.
  • HTML Code optimization.
  • Directory submission.
  • Social bookmarking.
  • Blog commenting.
  • Forums posting.
  • Article submission.
  • Press release submission.
  • Local business listing.
  • Search engine submission.
  • Social networking.

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